Do I need a Website or Web App?
If you have a business, it is likely you have a website. However, is a website enough? Or do you actually need a web application? Many people will design a new website with lists and lists of features they want it to have—chat, logins, etc.—without realizing that a...
Knowledge to Revenue: Scaling Your Expertise with Custom Software
Do you have a business based on your expertise in a certain area? How do you deliver your product or service to clients? Is your business model built for substantial growth? A consultant or an individual with a specialized product or service based on their expertise...
Century Technology Group Announces Acquisition of Mutually Human
November 17, 2020 06:00 AM Eastern Standard Time GRAND RAPIDS---Century Technology Group, a Grand Rapids, MI-based family office, announced today the acquisition of Mutually Human, a leading custom software developer and application solutions provider for a broad...
Web App v. Mobile App – What’s the difference?
A website is a website, right? Even if it’s made into a mobile app? What if it’s a web app? And how does a web app compare to a website? While all these terms sound similar, they describe different technology animals. When most people hear the word "App" they think of...
Stop Trading Your Time for Money with a Custom Digital Experience
As an entrepreneur and business owner, do you ever run into challenges like: Only being able to take on a small client base. Limited time because of an intense schedule. Restricting your business based on where you can be at a certain time. Not having a laid-out...
How Custom Software Can Help You Engage Your Audience
One of the most important concepts in business today is customer engagement. If you want loyal customers that support you as purchasers and by spreading the word about you, you need to engage your audience as much as possible. Custom software helps you take advantage...
5 Signs You Have a Customer Engagement Problem
Before the start of online marketing, customer engagement was talking to the regular shopper who stopped by to say, “Hello,” or the complaint letter mailed to a company. The words customer engagement didn’t represent a concept. Today, it’s one of the most important...
Why Simple Software is the Future
Software. We may think of it as programming code and operating information that allows us to complete multiple, complex tasks. Imagine the software needed to operate the logistics of a large trucking company or to manage the data of big financial institutions. On the...
Considerations for Your Enterprise Application Software
Enterprise application software (EAS), is computer software used to satisfy the needs of an organization rather than individual users. Such organizations include businesses, schools, interest-based user groups, clubs, charities, and governments. Enterprise software is...
What is the difference between Enterprise Software Development and Regular Software Development?
There comes a time once your business gets too large to be managed manually. When this happens, it’s a good idea to turn to enterprise software to help you automate the process. Let’s chat about the differences between Enterprise Software Development and Regular...
How Microservices Make a Stronger App
You may not be familiar with the term “microservices” but incorporating microservices in your app build can lead to a stronger, more resilient app. The term “microservices” doesn’t refer to actual services. It’s actually an approach to the way your app is built and...
3 Things to Know About Marketing Your Custom Software
The SaaS model has redefined the B2B software market, allowing companies to fulfill consumer needs in a highly scalable fashion. For every business problem, there are a dozen digital solutions. Unfortunately, that means that competition is fierce, and even excellent...
Trending Now in Custom Software
The pandemic of 2020 changed the game when it comes to the world of custom software. By forcing the issue of remote work and remote office spaces, the business world had to rethink everything in regards to how they use technology. Let’s take a look at some of the...
Should Our Company Create a Mobile or Web App? | Custom App
Creating a custom app for your company is an exciting next step in the growth of your organization. You probably have tons of ideas on what it could do, how it can help your customers and team, as well as helping you expand your business. But, we know it can also feel...
Why Use a Product Manager for Custom App Development?
One of the questions we get asked most by our clients is something along the lines of “I own this product. Why do I need a product person on your side?” Or "Why do I need a product manager for my custom app development?" It’s a valid question and it’s something we at...
The Ins and Outs of Startups & Custom Software
So you’ve decided it’s time to finally pull the trigger and launch a company to implement your great idea to change the world. But you’re stuck trying to decide if a custom software build is worth it for your burgeoning company. We’ve worked with countless companies...